Sónar+D is the international conference for creativity and technology, designed to promote talent and business opportunities in the digital culture environment.
Sónar+D is divided into four areas -Exhibition, Congress, Networking and Live Performance- with an exhibition space, an auditorium for conferences and workshops plus zones for product demonstration, hands-on interaction and networking. Live shows and new media facilities are also scattered throughout the festival. A part of the activities are only accessible to accredited professionals, while others are also open to the general public.
Sónar+D grows in ambition and scale
Among the leading figures already confirmed and included in this year’s Sónar+D program there will be Kickstarter, Vimeo, Pinterest,littleBits and Arduino, whose participation will include several activities demonstrating first hand, their models for business, potential growth and their keys to success, as well as providing various workshops and master classes.
One of Sónar+D missions is to present the faces and stories hidden behind today’s most important creative projects, revealing the key elements in their work and to dissect their creative processes. In 2015, the congress will include exceptional record producers, game designers, musicians, technologists and programmers who will open the doors to their studios.
Along with success stories and major benchmark projects, the Sónar+D program pays special attention to emerging technologies, aesthetics and dialogues that will shape the future languages. There will be exclusive presentations of new tools, formats, installations and performances that are redefining technology’s aesthetic discourse, with experiments that will transform the festival into a giant laboratory.